Sunday, December 12, 2010

Response to "The Work of Art in the Age of Mechanical Reproduction" by Walter Benjamin; 1936

  • Two type of modern art forms "reproduction of works of art" and the "art of film."
  • Reproducing art work lowers its value
  • Limited uniqueness and reproduction become accepted as the significance of the the masses increase
  • all artwork has an "aura" which creates a cult of beauty
  • photography, tech/ mechanism (reproduction) helped destroy the aura


My video work has an inherent reproductive quality in where it can easily played back on infinite. I was born during an age where any and all information can be instantly reproduced, captured, downloaded, and uploaded.

If artwork is able to be reproduced virtually, does it still hold any intrinsic value as a reproduction?

How do elements like youtube, flickr, or tumblr affect the aura of a piece of artwork?

Are there any art forms that are not able to be reproduced?